Hearst & Co — The CRM Concierge
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— Best Known For

Building Systems & Lead Generating

You got into real estate for the freedom. But somewhere along the way, you became a slave to your own business.

Generated while away$351K
Revenue, by systemOn autopilot
Althea Hearst

You're chasing every lead manually, your follow-ups are falling through the cracks, and you can't take a week off without everything falling apart.

You're not lazy. You're not bad at your job. You just don't have the systems in place to support the business you're building. I help real estate agents set up CRM systems, automated workflows, and operational infrastructure that generates revenue on autopilot. The same systems that kept my business running and produced $351K when life forced me to step away. This isn't about working harder. It's about building smarter so your business works for you.

Althea Hearst

I Didn't Build These
Systems Because I
Wanted To. I Built Them
Because I Had To.

I'm Althea Hearst. Broker, systems architect, and the person agents call when they're ready to stop running their business on willpower alone.

Trusted By

The agents who
trusted the system

From solo agents to team leads — the professionals who stopped running their business from memory and started running it from systems.

100+ Agents Served
Althea Hearst

— Meet

Althea Hearst

I help real estate agents stop running their business from memory and start running it from systems.

After building CRM and operational infrastructure that generated $351K in revenue while I was unable to work, I turned that expertise into a business. Now I build those same systems for agents across the country through done-for-you CRM setups, 1-on-1 coaching, and strategic business planning.

Done-for-you CRM setups
1-on-1 coaching
Strategic business planning

My Services

Grow Your Business

Althea Hearst
01 — Done for you

CRM Concierge

Your entire CRM, built and optimized by me. I set up your database, automations, follow-up sequences, and pipeline tracking so your business runs like a machine. You focus on selling. I build the backend.

CRM Concierge
Althea Hearst
02 — 60-day roadmap

60-Day Blueprint

Your entire CRM, built and optimized by me. I set up your database, automations, follow-up sequences, and pipeline tracking so your business runs like a machine. You focus on selling. I build the backend.

60-Day Blueprint
Althea Hearst
03 — Live & replay

Live & Replay Classes

A personalized 60-day roadmap built around your business and your goals. We start with a deep-dive intake call, then I deliver an action plan with tasks, systems recommendations, and accountability milestones.

Upcoming Class

If your leads are slipping through the cracks, your follow-ups are inconsistent, or you know your business should be producing more than it is…

You're exactly who I work with

Google Reviews

What My Clients Say

I encourage you to read my reviews. I don't teach anything I have not done. I don't hold back. I am committed to giving you what you deserve. I'm invested in your growth.

5.0 on Google
S Sheila Contee Local Guide · Google review

Althea's "Become the Go-To Agent" Zoom class was all that and some more. Soooo much great information. Her insights are remarkable. I highly recommend this training to New Agents as well as Seasoned Agents!

K Kiti Avans Google review

I just attended Althea Hearst's Go-To Agent Masterclass and learned so much! Even after five years in real estate, I still consider myself a rookie in many ways, and the knowledge shared in this class was invaluable. What I appreciate most is that she doesn't sugarcoat anything — she is honest, authentic, and genuinely invested in helping agents grow. She is the best managing broker I have ever had the opportunity to learn from.

J Janika Batson Google review

I had the opportunity to complete a class with Hearst & Co, and it was everything I needed and more. The experience was informative, well structured, and very valuable. Althea is prompt, knowledgeable, and truly knows her craft when it comes to all things Real Estate. She is consistently responsive, no matter the time you reach out, and always makes sure you get the support and clarity you need.

N Nicole Drake Google review

It can be really frustrating investing in classes, memberships, and trainings and not getting the value you expected. That has NOT been my experience with Althea. Everything she says she's going to offer, she delivers — and more. She truly teaches, gives real gems daily, and you can tell she genuinely cares about helping other agents succeed. Althea is the real deal. Highly recommend!

T Tyrone Toney Google review

I've had the pleasure of attending the “Go To Agent” training with Althea Hearst and was thoroughly impressed! The information was presented in great detail and was VERY informative!

K Kimberly Duckett Google review

Althea is hands down the best coach. I try not to miss a class or a session. I'm so blessed we connected. I look forward to our continued future. Be blessed.

K Karen Gray Google review

After more than 20 years as a licensed Realtor, I had never fully utilized my website because I wasn't comfortable with it. Althea Hearst changed that. She built out my website, added Smart Plans, automations, and triggers, and provided one-on-one support to make sure I understood how to use everything. I'm forever grateful for her help and the value she brought to my business.

S Sayeeda Moore Google review

I took Althea's Go To Agent Class tonight and the gems that were dropped were incredible. If you missed it, you missed a lot. She gave it all away — people would pay thousands of dollars just for the information she gave away for free. Great job Althea.

J Jasmine Williams Google review

Just finished Althea's CRM build class and it was absolutely phenomenal. What sets her apart is that she's incredibly thorough and transparent about why each piece matters, not just the “how.” I walked away with real clarity and a CRM I actually understand. One of the best trainings I've taken. 10/10, highly recommend!

M Marina Sullivan Google review

I just participated in Althea Hearst's Becoming the Go-To Agent class, and it was truly awesome! Althea is a great speaker, connects amazingly with people, and truly enjoys sharing her knowledge. I plan to schedule a consultation with her very soon! Absolutely recommend her as a coach and mentor.

T Tenay Wright Google review

The answer is “ABSOLUTELY”! If you're contemplating whether you should sign up for a service or class from Althea, you ABSOLUTELY should! She's so full of gems, and you'll walk away with more than you expect. My real estate business runs SO much better because of you. Thank you!

C Carolyn Robinson Google review

I have taken a few of Althea's classes and always leave so inspired and ready to take my business to the next level. The Go To Agent masterclass was not only a self-reflection for me, it was also motivation. Althea is very knowledgeable and an awesome teacher. She always gives you the tools you need to succeed.

J Jamechia Burton Google review

Althea has been heaven sent. She has over delivered and exceeded my expectations when it comes to building out my systems. I feel more confident in my backend systems than I ever have before. She is truly a blessing.

I Ijeoma Ezeanya Google review

I reached out to Althea to help me get my CRM organized and structured in a way that made sense for me and my business — and that's exactly what she did. The initial consult was very helpful, she built out an optimal setup, and walked me through everything. She has lots of knowledge and recommendations and I appreciate her willingness to help now and in the future!

V Valencia Bowie Google review

I attended a webinar where Althea showed agents how to be the Go-To Agent in their market and it was amazing! She provided a wealth of information through a beautiful presentation, while keeping it all FREE! I've paid for webinars and received much less. Great job and value.

B Briyana Williams Google review

I attended my first class with Althea and I was truly impressed. She genuinely wants to see others succeed, and it shows in the way she teaches. The class was packed with valuable information and she did not hold anything back. You leave with real takeaways you can implement right away. She's an amazing coach and a wealth of knowledge.

M Melissa Nelson Google review

I love having the opportunity to attend Althea's coaching classes. She brings so much knowledge, experience, and insight to every session, and her energy is truly contagious. She presents information in a way that is both practical and motivating, so you leave feeling inspired and ready to take action.

F Francine Parks Google review

I've had the opportunity to attend several of Althea Hearst's classes, and each one has been informative, engaging, and full of practical takeaways. One of the things I appreciate most is her focus on building and nurturing relationships through consistent follow-up and meaningful communication with clients and potential leads.

M Mrs Lady Google review

Just finished the Go-To agent class tonight and as always it was no gatekeeping and very informative. She is one of the goats and I'm so glad I found her. She is honestly so selfless and you can tell she loves what she does! She cares and she educates well! Thank you for everything you do!

J Jonathon Wilson Google review

One of my favorite Real Estate coaches out here. I really appreciate Althea's attention to detail in her 0-60k real estate coaching program. If you're looking to re-invest in your goals and learn how to scale using social, tap in with her trainings. There's something for every level, beginner to expert.

S Shireka Strange Google review

As a realtor with some years under my belt, I absolutely love taking any class with Althea. She is THE true example of the agent's coach. I highly recommend her as a coach or as an instructor.

L Lin Hurd Google review

Oh my goodness. Althea did not disappoint again. Her class, Become the Go-To Agent, was awesome. She gives so many great nuggets. I feel motivated, excited, and inspired after taking every class from her. Thank you so much Althea for all you do.

I Iris Johnson Google review

Great training with valuable info and practical strategies. I especially liked the focus on building your database, staying consistent, nurturing relationships, and concentrating on a few lead sources instead of trying to do everything.

S shera solomon Google review

Althea has it all figured out! Amazing systems and blueprints for agents of every size. It's not just informative, it's invigorating.

T Tinesha Tutt Google review

I took my first class yesterday with this amazing team and I have to say that Althea has a heart of gold! The information was so valuable and she did not hold back anything. An amazing coach, highly recommend.

T Tolena Washington Google review

She has opened my eyes on how to organize my team systems. I am excited to invest more with Althea and her services!

D Danielle Google review

Great class for new agents. Helps you focus on a clear path to lead generation and follow up.

V Venus Marshall Google review

Althea is absolutely AMAZING! I love how thorough she is and easy to relate to.

T Tonia Williams Google review

The Go To Agent class I took with Althea was amazing — very educational, informative, lots of gems. Thank you so much, can't wait for the next class!

S Shawanda Robinson Google review

Amazing courses and information. Very helpful and knowledgable! Highly recommend.

D Dione Davis Google review

My interactions with Hearst & Co have been professional. I look forward to upcoming classes!

R Raymond Google review

Phenomenal information, and knows how to present the information effectively.

K Kristine Joy Bello Google review

Althea is amazing!

K Kathy Ann Overton Google review

Great class as always!!!

Work With Me

Ready to build your business and get the guidance you desire? Let's work.

Based In Washington, DC
Althea Hearst